Disney Fulfills Promise! Studio Planting Trees for Every "Earth" Audience!  


Walt Disney Pictures/DisneyNature are putting their money where their mouth is. The studio made a promise to plant a tree for every moviegoer who went to see "Earth" during its first week run. Well, Disney actually teamed up with the Nature Conservancy for their very green, very well-received pledge!

And by the way, if you still haven't seen "Earth," what are you waiting for?

You can visit Nature Conservancy website right here and see how you can help give love to our Mother Earth!

Here's the complete press release:

FOR IMMEDIATE RELEASE

DISNEY JOINS FORCES WITH THE NATURE CONSERVANCY
TO PLANT 2.7 MILLION TREES IN CONJUNCTION
WITH FIRST WEEK TICKET SALES FOR
DISNEYNATURE’S DEBUT FEATURE, “EARTH”


Burbank, Calif. – April 29, 2009 -- Walt Disney Studios Motion Pictures has arranged with The Nature Conservancy to plant 2.7 million trees in Brazil’s Atlantic Forest, one of the planet’s most endangered rainforests, it was announced by Dick Cook, chairman, The Walt Disney Studios. In keeping with the Disneynature EARTH’s themes of protecting the planet and its wildlife, Walt Disney Studios volunteered to plant a tree in honor of every moviegoer who saw the film during its first week of release. The motion picture grossed an impressive $16.1 million at the box office during week one and broke an opening day record as well as an opening weekend record for a nature documentary. The film also garnered the highest praise from critics and moviegoers alike.

Through its campaign to Plant a Billion Trees (www.plantabillion.org), The Nature Conservancy, one of the world’s leading international conservation organizations and its local partners are working to reforest 2.5 million acres of land and re-connect more than 12 million acres in Brazil’s Atlantic Forest, one of the planet’s most endangered and ecologically significant rainforests. This restoration effort will allow hundreds of plants and animals to re-colonize their former habitats and will protect vital watersheds.

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