Toy-based films are taking over Hollywood! Argh!!!!
"Transformers" franchise is a great success, "G.I. Joe" is right behind it, then coming up next we'll have Monopoly, Candyland, Battleship, Stretch Armstrong, View-Master, Max Steel, Hot Wheels and He-Man and the Masters of the Universe.
Argh part 2!!!
Now, Warner Bros. is toying with the idea of building a film based on Lego.
Dan and Kevin Hageman are writing the script for this family comedy (what else???) that will mix live action and animation. WB is not revealing the plot, but this we know -- it's an action adventure set in a Lego world!
Dan Lin, executive producer of the upcoming "Shorts" and "Sherlock Holmes" will be in charge of the film.
Do you know that many directors and producers have thought of making a movie based on Lego? But the Danish toymaker turned them all down because it's highly protective of it's building blocks brand!
The only movies that Lego has produced based on its brand are the direct-to-DVD animated flicks under its Bionicle line.
So what changed the toymaker's mind? According to Variety, the company sparked to Lin and the Hageman brothers' embrace of core values Lego wanted to include in a film, especially "a fun factor, creativity and that imagination has no boundaries."
So far, the film's been in development for more than a year and the filmmakers have been traveling to Denmark to piece the movie together!
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